Robert Galbraith/Reuters Scott Forstall, senior vice president for iPhone software at Apple, discusses the new iPhone OS 3.0.
CUPERTINO, Calif. — In a shot across the bow of other mobile phone makers that are rushing to emulate aspects of its popular iPhone, Apple on Tuesday previewed some features that are due out in the next version of the phone’s software.
IPhone OS 3.0, as Apple calls it, will allow developers to create multiplayer games that work over a local wireless connection, better integrate the maps that Apple and Google have developed for the device, and “push” messages to users through their programs.
That last improvement could unleash a new wave of creativity on the iPhone. Companies like ESPN.com can send score updates to sports fans, and instant messaging can now become far more practical on the device. Programs can solicit the attention of users with either a pinging sound or a text message. Apple said it was late developing such “push notifications” because of the challenge of preserving battery life and processing power.
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